Supporting Male Mental Health

Breaking down the stigma surrounding mental health.

Wear your merch with pride and show the world you are Tough Enough To Care.

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A bit about us

Tough Enough To Care is aimed predominantly at men of all ages who currently fall into the trap of having to act macho instead of talking about feelings and the main aim is to prevent male suicide.

The idea stemmed from seeing a couple of beer mats with simple messages about checking on a mate who has been quiet or missing lately. This sparked something and within a few hours a small Facebook group was setup. Within minutes there were offers of help and support from so many people it was overwhelming. Within 12hrs of the initial idea, we had enlisted the help of a fantastic bunch of friends and that has led us to this point today with one single focus, to remove the stigma and taboo that has stopped men talking about mental health issues for so long. We have since distributed over 50,000 beer mats and 10,000 emergency contact cards worldwide, our latest parcel has reached as far as Australia. Since January 2020 we have been a registered UK charity and have also proudly signed the Armed Forces Covenant.

** Please note **

Due to Covid-19, shipping may take slightly longer than normal.